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WIRED Brand Lab, Kohl's, Customers, and the New Frontier of Precision at Scale

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Last updated 06 julho 2024
WIRED Brand Lab, Kohl's, Customers, and the New Frontier of Precision at Scale
After generations of predictability, customer behaviors at one of the nation’s biggest omnichannel retailers had changed. Then came COVID. Could a new sense-and-respond strategy carry the retailer through a pandemic and beyond?
WIRED Brand Lab, Kohl's, Customers, and the New Frontier of Precision at Scale
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WIRED Brand Lab, Kohl's, Customers, and the New Frontier of Precision at Scale
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WIRED Brand Lab, Kohl's, Customers, and the New Frontier of Precision at Scale
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WIRED Brand Lab, Kohl's, Customers, and the New Frontier of Precision at Scale
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